HMC is the world’s leading provider of outsourced database management and loyalty marketing programmes for premium hotel organizations. Our core competencies are the creation, implementation, management and marketing of custom-made programmes designed to drive incremental revenue and profits into each partner hotel.HMC是全球的供应商，为酒店提供外包数据库管理和忠诚度营销计划。我们的核心竞争力是创造、实施、管理和定制营销计划，以推动每个合作酒店增加收入和利润。HMC provides a turnkey solution to hotel clients, from the initial concept and design, to IT deployment, management and ongoing marketing and customer service. HMC serves two high-end clients – premier hotels and the members who subscribe to the hotel loyalty programs. The objective of HMC’s loyalty solutions is to help hotels increase bottom-line profit, through the recruitment and retention of repeat customers and lowering the cost of business via direct e-commerce channels. Member acquisition is primarily through outbound telesales; target members are managers and owners of small to medium-size business, professionals, and affluent lifestyle individuals. HMC为酒店客户提供整体解决方案，包括从初的概念和设计，到IT部署、管理、持续的营销和客户服务。我们为两类客户——酒店和订阅酒店忠诚计划的会员——提供服务。HMC的忠诚度解决方案吸引并留住回头客，采用直接电子商务渠道降低业务成本，旨在帮助酒店增加盈利。会员的获得主要通过电话销售，向中小型企业的经理和业主、专业人士和富人等目标会员销售产品。HMC is a global company with offices in more than 50 countries including Italy, France, Germany, Spain, Poland, Portugal, Australia, Singapore, Hong Kong, China, UAE, Egypt, Venezuela, Brazil, Canada, United Kingdom and United States. More information about HMC may be found on the company’s website www.HMCloyalty. HMC是一家全球性公司，在意大利、法国、德国、西班牙、波兰、葡萄牙、澳大利亚、新加坡、香港、中国、阿联酋、埃及、委内瑞拉、巴西、加拿大、英国和美国等50多个国家设有办事处。欲了解HMC的更多信息，请访问公司网站www.HMCloyalty。