TMRC Research is China’s most cutting edge consumer research agency and strategic consultancy, well-known for its ability to open the consumer mind and formulate effective marketing and communication strategies for large companies operating in China.
We are the only agency in China to apply latest consumer psychology and neuro-scientific tools to understand and address the mind of the consumer:
ZMET?
Memory Distortion Testing (MDT)
Implicit Association Testing (IAT)
Eye-Tracking – Eye Spy
Perception Analyzer? (PA)
Our international team members are high-caliber professionals, and receive continuous training in advanced marketing, consumer psychology and research.