Background
FTSE Xinhua Index (FXI) is a rapidly-developing company in the financial index market in China. FXI 's mission is to become the definitive index provider for the China market, serving investors both in and outside of China. Major competitors are China’s two stock exchanges, S&P/CITIC and MSCI/Barra. It is a JV jointly owned by FTSE and Xinhua Finance.
Over the past 4 plus years, FXI is evolving into a leading index provider for China market by offering a comprehensive family of indices. Various products have been created on FXI indices, including index tracking funds, guaranteed funds, ETFs, futures contract and options. FXI’s clients cover asset management companies, investment banks, pensions and other institutional investors both overseas and in China.
There are several substantial commercial and product development initiatives planned for 2006.
The business need in China
Development in China’s capital markets is creating new opportunities and challenges in China for FXI. A rapidly growing number of institutional investors, more open-up of China’s markets and the increased recognition of indexing has lead to a rapidly growing market potential across China.
Increased competition combined with evolving customer needs require the company to develop and deliver a planned, highly structured and targeted series of sales development and account management activities.